About

Discover Our Journey and Vision in Design Excellence

Our Beginnings

Origins and Early Focus

Our organization was started in 2007 with the aim of spreading design excellences, not so well known but no less intriguing, in the countries of Eastern Europe, the Baltic countries, and the Balkans.
Initially, I focused on Italian design, but I soon realized that by doing so, I would have overlooked a considerable potential.
In several countries of Western Europe, excellent brands were starting, often guided by young designers thinking out-of-the-box, intercepting and reconsidering consumer trends in a fresh, original, and innovative way.

What Sets Us Apart

Key Strengths of Our Company

Our company stands out for its commitment to promoting innovative design talents, building a strong network of local collaborators, and offering a diverse international portfolio.
With over 17 years of experience, we continue to support brands in gaining visibility and thriving in global markets.

Promotion of Lesser-Known Designers

The company promotes emerging talents, helping lesser-known brands reach international markets.

Local Collaborators Network

A network of local collaborators ensures personalized service and logistical support.

International
Portfolio

The company integrates international brands, embracing a multicultural approach to design.

Experience and Dedication

With 17 years of experience, the company helps brands gain visibility and succeed globally.

Our Global Reach

Expansion and International Growth

As a natural consequence, we gradually welcomed some international brands into our portfolio, which enriched our culture and broadened our horizons.
From the very beginning, I established a sales network made up of local collaborators, native speakers who could assist customers in their mother tongue and offer logistical support for samples, finishes, materials, and other essentials.
Implementing this part of the project was the most complex task, as finding and training collaborators took significant time and effort. Some have fortunately grown with us and have been part of our team for many years.

Honoring Our Journey

Acknowledgements and Reflections

I am sincerely convinced that we have instilled a lot of good design culture in these regions over the past 17–18 years, from 2007 to 2024, when I am writing this note.
My vocation has always been to give space to lesser-known talents that express a high degree of innovation in the world of design.
Promoting brands that lack commercial appeal requires effort, time, and dedication, and without us, their journey would have been longer and more challenging.
Finally, I extend my gratitude to all our collaborators, partners, and my family—my sons, both involved in the business, and my wife, Luisa, for her unwavering support and advice throughout this journey.